Students in the Journalism and Mass Communications department addressed the need for public education about safe road-sharing and the benefits of active transportation by creating a strategic marketing plan focused on these topics. In addition to creating the marketing plan, students produced materials such as fliers and social media content that SIMPCO, Siouxland District Health Department and the City of Sioux City can use to spread this message to the public.
Read the final student report del...
Metrics
- University University of Iowa
- Program Iowa Initiative for Sustainable Communities
- Sustainable Development Goals 11 Sustainable Cities and Communities
- Population Type Transit Users
- Focus Areas Equity
- Discipline Journalism & Mass Communication
- University Department Journalism and Mass Communication
- Lead Local Gov / Community Partner Org Name City of Sioux City