Encouraging mental health help for seniors in Waunakee, WI

Metrics

Community Size
Years
Course Title
Creative Campaign Messages
Course Letter Acronym
Journ
Course Number
445
Project Lead Faculty
Doug McLeod

The primary goal of the campaign is to attract new visitors to the senior center in an effort to benefit seniors’ mental health. Seniors in need of attention for
mental health who visit the Senior Center can receive support from the Senior Center and be directed to other social services when warranted. Seniors and
caregivers will be directed to the Senior Center through messaging that positions the senior center as a place with opportunities for socialization, physical activity, and community-bu...


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