Through a promotional campaign centered around the phrase "it takes a village," journalism students created a brand proposal, materials like merchandise, postcards, pamphlets; events, and collaborations with small businesses to create a strong sense of community identity in Melrose.
Contact: UniverCityAlliance@wisc.edu
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Metrics
- University University of Wisconsin - Madison
- Sustainable Development Goals 08 Decent Work and Economic Growth
- University Department Journalism & Mass Communication
- Status Completed
- Lead Local Gov / Community Partner Org Name Jackson County