Students were tasked with the opportunity to design a campaign to educate Salem residents on heat pumps and their benefits to support the city’s sustainability initiatives. The overarching goal of the campaign was to increase awareness of heat pumps and an understanding of their benefits in Salem. To achieve this goal, students developed a strategy broken up into two parts: a storytelling community approach and enabling residents to overcome common barriers. Part one focuses on highlighting earl...
Metrics
- University University of Oregon
- Sustainable Development Goals 04 Quality Education, 07 Affordable and Clean Energy, 09 Industry Innovation and Infrastructure, 10 Reduced Inequalities, 11 Sustainable Cities and Communities, 12 Responsible Consumption and Production, 13 Climate Action
- University Department Public Relations
- Status Completed
- Lead Local Gov / Community Partner Org Name City of Salem