Redmond Water Utilities Strategic Communication Plan: Creating Enviormentally Conscious K-12 Students

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35,000
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Redmond Wastewater Division (RWD) partnered with a University of Oregon
(UO) School of Journalism and Communications public relations course, J453:
Strategic Planning and Cases for Public Relations, to increase awareness and
educate Redmond elementary, middle, and high school students about water
conservation and contamination. In order to prevent the growth of a severe
water conservation and contamination issue in Redmond, the target audience
must understand why and how to avoid flushing ...


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