Volunteers in Medicine The Creation of a Comprehensive Communications Plan

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2,000
Years
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Students will apply the contemporary applications and techniques of the public relations
profession to create a comprehensive communications plan for an actual client. Grounded in the
fundamentals of relationship management and the theoretical foundations of the profession, the
course serves as a practicum for students who are interested in public relations as a career.
Students will be responsible for working directly with the client, conducting and analyzing
pertinent research, and creating a ...


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